Why Instagram is such a great tool


During my senior year in high-school, I had the pleasure of meeting Jimi Allen, an amazing photographer, great storyteller and fervent follower of Christ. We dropped by his studio, and he took the time to listen to me and invest in me. Being a young photographer, I was so grateful to soak up everything he said.


The thing he impressed on me most was a challenge to shoot everyday. At the time, this seemed daunting. It has been seven years since we met, and I realize now that this is the most important piece of advice you can give a young photographer.


Recently, Karina and I moved into the iPhone camp. One of my favorite things about the phone is the camera. The image quality is surprisingly good, and the interface gets rid of any complications. It makes capturing little moments throughout the day easy. Most importantly, it helps me see.


You can have the best camera in the world and take horrible pictures with it. Your eye is what’s most important. Your eye only gets better by seeing through a camera. You only see through a camera by consistently shooting one.


What takes things a step further, is Instagram, an iPhone app which allows you to do some light processing and immediately publish your photo on their network. It also publishes to Facebook, Twitter, Flickr and other networks. It’s a great way to explore other photographers, and a good way to display your own work.


These are today’s polaroids. Fun photos. Easy to take and easy to share. Easy to learn. Easy to see. All of this eye-exercise trickles down into our client work. The tighter we see the world, the better we’ll perform when the moment comes.


Thanks to a tool like the iPhone, we always have a small, unobtrusive camera with us. A camera I know I can tell stories with, whether we’re going for a walk downtown, or visiting a friend’s new baby.

19. November 2011
Leave a comment

Leave a Reply

Required fields are marked *

*